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In Isfahan and internationally, the
Seirafian name is recognized as the best
of the best, and they have retained this
designation for generations. The family’s
reputation in the carpet industry goes
back to 1939 when the respected banker,
investor and carpet collector Haj Agha
Reza Seirafian (1881-1975) entered the
rug business. Seirafian’s seven sons and
24 grandsons followed in his footsteps
and continue to produce fine carpets
today. The late Agha Reza Seirafian began
his career in the carpet industry after
acquiring two unfinished rugs from a
master weaver who owed him money. After
completing the rugs, Agha Reza Seirafian
embarked on a quest to improve the
standards of the time. Agha Reza
Seirafian was an innovator who tripled
the knot count from an average of 270
knots per square inch to 500 or more. By
using the best materials, designers and
weavers, the Seirafian rug conformed to a
new standard of quality and elegance.
The Seirafian workshops emerged during
the height of the weaving revival in
Isfahan, but everyone wasn’t happy about
the improved quality. Competitors sued
the Seirafian rug makers alleging unfair
competition for paying their workshop
employees more. Fortunately, the courts
allowed Seirafian to continue producing
high-quality persian rugs and paying his
workers accordingly. The Persian
Seirafian rug is often woven with a silk
foundation and a Kurk wool pile that
allows weavers to achieve the high knot
count that Seirafian Esfahan rugs are
known for. Premium Kurk wool sheared from
the chest and shoulders of lambs is one
hallmark of a fine Persian Seirafian rug.
Since the early days of carpet production
in Isfahan, weavers have added detailed
accents with silk and metallic fibers.
The versatile weavers of Seirafian
Esfahan rugs produce a variety of styles,
including medallions, pictorial scenes,
prayer carpets and curvilinear arabesques
with spiraling vine scrolls. The legacy
of the Persian Seirafian rug endures as
master weavers in the family continue to
create timeless heirloom persian rugs
today.
Fine
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